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        <description>Verge is now 5th World. Subscribe to 5th World for news stories, valuable insights, and expert tips on living regeneratively: https://www.youtube.com/@5thworld_com Visit www.5thworld.comWhen you start your first business it is tough to know how much to charge for your product and service. There are a couple of ways that you can go about determining this. They can include looking at the competition, looking at adjacent industries or sometimes just taking a guess. The real trick is understanding that the first price that you choose is just the beginning. Pricing is a fluid process and needs to be constantly adjusted.  In this video we talk about all of these issues and how to look back on your successes and failures and adjust your prices as you go forward. For more information on Regenerative Business Mentorship: https://vergepermaculture.ca/rbm/ Part 1: https://youtu.be/1nl6hl5HDWw FREE RESOURCES: The Verge Blog Book: http://bit.ly/2Dqjg5G UPCOMING VERGE WORKSHOPS: Permaculture Design Certificate: http://bit.ly/2FP47t2 Permaculture Pro Webinar Series: http://bit.ly/2DivD4f SALATIN SEMESTER BOOK: https://salatinsemester.com/ Verge Website:  https://vergepermaculture.ca/ DONATE TO THE SHOW!! $5 -  http://bit.ly/2mRYEd4 $10 -  http://bit.ly/2Deg0Xx $20 -  http://bit.ly/2rjHqtM Follow Rob Avis https://www.facebook.com/vergepermaculture/ https://twitter.com/vergepc?lang=en Watch More Rob Avis: Make a Living With Permaculture/Farming: http://bit.ly/2DEOGCR Urban Homesteading Video Series: http://bit.ly/2DilqF3 Verge Grad Interview Series: http://bit.ly/2FM9AAE About Rob Avis and Verge Permaculture: In less than 10 years, Rob &amp; Michelle Avis left Calgary’s oil fields and retooled his engineering career to help clients and students design integrated systems for shelter, energy, water, waste and food, all while supporting local economy and regenerating the land.  He’s now leading the next wave of permaculture education, teaching career-changing professionals to become eco-entrepreneurs with successful regenerative businesses. Learn more and connect with Rob &amp; Michelle at https://vergepermaculture.ca/</description>
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